RAUW ALEJANDRO: Reggaeton’s New Rebel by Ruvén Afanador

ROLLINGSTONE Rauw Alejandro by Ruvén Afanador. Darius Baptist, February 2022, www.imageamplified.com, Image Amplified4

Ruvén Afanador works with Puerto Rican singer and rapper Rauw Alejandro (Raúl Alejandro Ocasio Ruiz) and RollingStone Magazine/February 2022 to deliver Reggaeton’s new rebel.

ROLLINGSTONE Rauw Alejandro by Ruvén Afanador. Darius Baptist, February 2022, www.imageamplified.com, Image Amplified2

“Doing good music isn’t easy in terms of, like, after hit after hit,” Rauw says. “You feel like now you’re pickier. It’s like, ‘Oh shit, I need to be more strict — with the sounds, the lyrics, the melodies, everything’ . . . It gets stressful sometimes.”

ROLLINGSTONE Rauw Alejandro by Ruvén Afanador. Darius Baptist, February 2022, www.imageamplified.com, Image Amplified5

Darius Baptist is in charge of styling and brands include Saint Laurent by Anthony Vaccarello, Roberto Cavalli, Balmain and Alexander McQueen. Roudning out the team Alex Badia serves as fashion director, Alexis Centeno covers hair, Millie Morales is on grooming, Nery Montoya on tailoring and production is by HG Producers.

ROLLINGSTONE Rauw Alejandro by Ruvén Afanador. Darius Baptist, February 2022, www.imageamplified.com, Image Amplified3R1360_COV1_Rauw_Alejandro [PR]-revoked.indd

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