Sean Baker Directs “Snowbird” for Kenzo
We’d only slightly be overstating the case by claiming we live for a well-made fashion film. Fashion in film can make or break a mood, reveal secrets about heroes and villains alike, transport us to a specific time and place. Fashion can live and breathe, moving through seasons and physical space. So why not use a moving medium to capture and describe that movement? Luckily designers and brands are embracing fashion film, more and more, to tell their brand stories. Inspired by BoF’s Top 10 Fashion Films of the Season, we’re going to offer an end-of-season glimpse of some of the year’s best fashion films.
Next up is Kenzo’s “Snowbird” by Sean Baker.
Over the last few seasons, Kenzo has become more and more adventurous with its fashion films. This time around, the brand joined forces with acclaimed writer and director Sean Baker to create “Snowbird.” The 12-minute short, filmed entirely on an iPhone, depicts a young woman named Theo — played by Abbey Lee Kershaw — in her quest to share a homemade cake with the residents of debris-scattered desert community. Shot in Slab City, a remote campsite in the Sonoran Desert, 156 miles northeast of San Diego, the film’s raw and exotic landscape is matched by Kenzo’s free-spirited Spring/Summer 2016 collection.